Social Media Marketing

Importance of Social Media Marketing

Social media opens you and your business up to a whole new audience, in the matter of seconds. Facebook and Instagram alone have approx. 2bn users – that’s a huge audience for you to target.

It’s also one of the most rapidly changing marketing channels, whilst ever changing and consistent new updates from each being released by the likes of Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat…

You’re busy enough running your business day-to-day, and you don’t have time to handle social media.

That’s a job for us, as your social media marketing agency. We have all the experience needed to make the most of your social media presence – whatever the nature of your business, small or large.

So, what does a social media strategy with us look like?

Social Media Audit

If you have existing social media channels set up, we’ll perform a full audit looking at the engagement with users, the type of posts they’re interacting- this is crucial so we can tailor your campaigns per channel. Instagram users are looking for great imagery compared to Twitter users who want a short snappy couple of lines of engaging copy.

Build Your Social Media Audience

After thorough research, we’ll help target your potential audience on each platform; Facebook, Instagram, Twitter etc in order to put you and your band in front of the people that want to engage with you.

Engage With Influencers

Social media influencer… You’ll have heard this term mentioned by most social media marketing agencies. Basically, we’ll reach out to influences on social media and engage with them to feature your products/services. Each outreach is bespoke to you and your brand so we make sure it’s going to provide a great return on investment.

Posting on Social Media

We can help write the content, how often it should be posted or schedule it for you. Either way, you’ll have our team of social media experts will make sure each post reaches it full potential audience and engagement.

We’ll research relevant hashtags and spread your social content to make sure you message is seen, heard and/or engaged.

Social Advertising

With organic reach of social media decreasing, many client are support their every day posts and pages with Social Media Advertising to boost likes, followers, engagement etc.

Social Campaigns

We can deliver specific social media campaigns, whether you want to promote an event or increase sales to your website each campaign will be tailored to your audience.

Reporting

Did the campaign result in more traffic? Did you achieve more sales?

Each campaign is only successful if there is a great ROI. We’ll work hard, with you, to make sure you campaigns not only reach the ROI but exceed it. This includes full reporting with one of our social media experts on a regular basis.